Client:

Yorba

Roles:

Copywriter, Content Writer

Yorba is a new, privacy focused approach to online account management and security designed to put users in control of their shared data across multiple services and eliminate the need for multiple passwords and logins.

In my role as co-lead content strategist and UX/UI copywriter I worked daily with veteran stakeholders to fully populate the entire launch product and website including interfaces, blog content, FAQs, and promotional video scripts.

Leadership praised my ability to translate complicated technical information into relatable language to specifically connect with early-adopter profiles and earn important, and developing business partnerships.