CLIENT

Google Maps

ROLES

Associate Creative Director/ Creative Strategist

To promote Google Maps’ Nearby Attractions feature, we staged a road trip to remember all the way from Los Vegas to Los Angeles.

Google came to Buzzfeed to inspire a younger audience to explore, and use Google Maps to not only get where you’re going, but discover your next adventure along the way.

We took their mission to heart and set out on an adventure of our own with a multimedia road diary complete with integrated social assets ranging from original photography and video, to animated gifs.